Bata Group Joins Forces with Blue Yonder to Revolutionize its Merchandising and Replenishment Planning!

8 September 2023
Bata Group Joins Forces with Blue Yonder to Revolutionize its Merchandising and Replenishment Planning!
We are absolutely thrilled to announce that we are teaming up with Blue Yonder, a leading supply chain solutions provider, to embark on a transformative journey in our Merchandising and Replenishment planning. At Bata, we understands the importance of meeting customer demands effectively.

This collaboration marks a pivotal moment for us, as we strive to revolutionize our operations and take the shopping experience to new heights for our cherished customers. With Blue Yonder, we are confident in our ability to optimize our processes, streamline operations, and deliver products with efficiency.

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“At Bata, we have always been dedicated to providing quality footwear, and this collaboration with Blue Yonder aligns perfectly with our commitment to excellence. Together with Blue Yonder, we will redefine our landscape, setting new standards in innovation, sustainability and customer satisfaction,” said Barbara Franceschetto, Global Chief Product Officer at Bata.

We can't wait to share more updates with you as we progress on this exciting journey!

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