Why work at Bata?

People are at the heart of what we do. From the consumers and customers we serve, to the communities in which we operate, to the employees who drive our success year after year. Through our CSR programs, volunteering and philanthropy, we deepen our connections with the company, our colleagues and the communities in which we operate.

What we offer

Competitive salary, generous benefits and a respect for work-life balance form the foundation of what we offer at Bata. We then go the extra mile to train and equip our employees to make the most of the opportunities available to them. We provide industry-leading development programsto foster a culture of teamwork, integrity and excellence in everything we do. As a global brand, we value diversity and mobility, encouraging our people to pursue positions in new regions that will help them grow professionally and personally. Our multicultural leadership team is representative of this commitment and our brand’s international footprint.

At Bata, we’re focused on making beautiful, comfortable and affordable shoes. If you have a passion for footwear, fashion and exciting customers, you could go far with a career at Bata.

  • Leadership is part of our DNA at Bata. Our founder, Tomas Bata, believed that in order to do a job well we must lead by example. We expect our managers to show this quality: gaining the trust of their colleagues by communicating clearly and acting decisively in challenging situations. The Bata management team is responsible for bringing out the best in their staff, understanding individuals’ strengths to progress their careers and Bata’s success.

  • Our marketers work tirelessly to understand the needs of our customers. Researching the latest global footwear trends since 1894, they know how to sell shoes to a global market, whether it’s in Delhi, Mexico City or Geneva. Successful marketers share a sense of curiosity, a thirst for learning and a sharp analytical mind. Our teams anticipate the changes in the world of fashion, footwear and communication, creating strategies and campaigns that will give Bata a competitive edge.

  • Running a successful global brand requires careful planning. To reach our markets around the world, Bata has built a strategic logistics and distribution network, ensuring that every customer gets the shoes they want when they want them, no matter where they are. How we get raw materials to factories and then the end product to the customer is a constantly shifting process; our supply chain personnel work tirelessly to understand the market demand and make the path to the consumer as smooth as possible. Our team is made up of clear thinkers who understand the power of a robust process and can anticipate challenges ahead.

  • Technology has become central to everything we do at Bata. From the factory floor to our retail stores and to the boardroom, we rely on effective systems and connectivity to keep our business moving forward. Our IT professionals make this progress possible by finding practical fixes for everyday issues and innovative solutions to address tomorrow’s challenges. We seek out IT staff that go above and beyond and find not only the solution, but the best solution – personalities that are constantly looking for better ways to do their job and to make the business more efficient.

  • A few things have changed since we started doing business in 1894. How people shop in the 21st century is a major shift. Mastering E-commerce and being competitive online is essential to our business. Our team mixes technology and marketing know-how to make sure our customers can find the shoes the need, while helping Bata reach new customers and markets. A deep knowledge of online platforms, algorithms, product optimization and shifting digital trends is what we look for in our E-commerce wizards.

  • As a family business, we want our employees to be treated like family. Monitoring job satisfaction, protecting employee interests, handling contracts and responding to everyday requests is what’s required to keep our family happy and motivated. Our empathetic HR teams work proactively to improve the working conditions and the lives of their colleagues all over the world. Understanding people is a must in this position, but so is a patient and critical eye when dealing with paperwork.

  • Our global operation relies on a flexible and agile financial system. Accurate reporting, accounting, forecasting and management helps to maintain the financial and operational health of Bata worldwide. Our team of financial professionals spend their days gathering and analyzing information to inform and devise strategies that will drive Bata’s business forward. A passion for numbers and business, and the ability to see an opportunity, is what sets our financial team apart. 

Interview with Nicola Cora

Q: What is your current role at Bata and what are your responsibilities?

A: At the beginning on 2021 I was promoted to Digital Transformation Manager. I am responsible for global IT and digital projects execution for the Bata group, advancing thecompany’s digital capabilities on all channels and touchpoints, as well as developing and maintaining an enterprise omnichannel platform that will make Bata stand out online.

Q: What other roles have you worked in and how long have you worked at Bata?

A: I started working for Bata in January 2018, after gaining seven years’ e-commerce experience in AW LAB, another company of the group. I was hired as a Project Manager focused on Bata’s EU digital transformation, reporting to the Chief Digital Officer. I was in this role for three years, facilitating and coordinating our team’s effort to deliver new technologies – including the e-commerce platform, developing omnichannel capabilities and a consumer/instore app in all EU countries.

Q: What are the essential skills for driving the digital transformation?

A: Over the past few years, I have definitely come to appreciate the importance of communication. With many different teams and individuals working on a big project – like digital transformation – it is essential that everyone is aware of what the others are doing, how we’re progressing and what the priorities are. There are a lot of moving parts to keep track of, so making sure you’re organized is another essential. Clear team and department goals and deadlines have provided an organizational framework, but there’s still a lot to do day-to-day to keep everything and everyone moving in the right direction.

The technical aspects of the work require careful attention to detail, as well as an understanding of how the technology works and what can break it. Inevitably, we face setbacks; being able to manage those and solve problems effectively is probably the most important skill I’ve developed since joining Bata.

Q: How would you describe the culture at Bata?

A: The culture at Bata is a great mix of tradition and innovation. Our side of the business is relatively new (when you consider the company has been around since 1894), but everyone recognizes the need to constantly improve and innovate. You can see that kind of ambition in how the styles of shoes have evolved, and the business itself. That type of culture and mindset is what has made Bata a successful worldwide operation, and our team gets to drive the latest expansion – into the digital world – making sure Bata gains the same foothold online as it does on the ground.

Q: What do you enjoy most about working at Bata and would you recommend Bata as an employer?

A: Collaboration and communication are essential parts of my job. Having trustworthy and smart colleagues has really set me up for success in these areas. Being part of these teams, solving problems together and celebrating breakthroughs has been the most rewarding part of my job – and I’m excited about more breakthroughs and success ahead.

For all problem-solving team players interested in working in the tech or digital space at Bata, you can expect a working environment in which you will learn, grow and be challenged. For me, it has been a rewarding and enjoyable three-and-a-half years and I encourage anyone who fits the above description to join us!